Tobago Beyond Ordinary: New Branding Launched

Tobago’s contingent to World Travel Market 2018 unveiled the island’s new branding and destination imagery to the UK market on Monday (November 5) at the Excel Centre in London.

During the launch, Chief Secretary Kelvin Charles told the media that Tobago is still waiting to be discovered.

“This unspoilt, untouched, waiting to be truly discovered piece of natural estate is poised to offer you that unforgettable, unbeatable and unparalleled experience,” Charles said. “A destination of destinations; the ultimate, beyond ordinary.”

The Chief Secretary invited attendees at the launch to: “come and see our unrivalled heritage, our matchless culture, our hospitable people, our mouthwatering culinary delights and our incomparable flora and fauna.”

During the trade show, the Tobago contingent, including Tobago House of Assembly officials and Tobago Tourism Agency representatives, will meet with existing partners such as Virgin Atlantic and British Airways, and prospective partners like the PGA European Tour.

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